DISPLAY

DISPLAY ADVERTISING PRIMARILY WORKS TO DELIVER AWARENESS, MAKING ITS MAIN OBJECTIVE SIMPLY TO BE VIEWED.

Online display advertising comes in several forms; banner ads, rich media or interactive ads, and short or long-form video. These ads aren’t limited to any one website as they can be bought to target an audience and not just the placement (or website). 

Online video can run as skippable ads on platforms such as YouTube, but also as non-skippable ads on various websites prior to a user viewing other video content. We can target these ads contextually, demographically, geographically and behaviourally, including retargeting.

These ads are bought on a cost per thousand impressions or a cost per completed view basis. While there’s no minimum spend for this type of media, we generally do not recommend a spend of under $1,000.