Digital

SEARCH

Search is the #1 online source of information. Paid Search ads appear above organic search results and are accessible through Google AdWords. They look very similar to organic search results, so are often clicked on and viewed as a trusted source of information.

The main objective of paid search is to be present when people are actively searching for more information, so it works by bidding on keywords that are likely to be searched by the target audience.
Through careful selection and categorisation of search terms relevant to your business we can grow your website traffic while also geo-targeting down to a 1-mile radius. This ensures your ads are only shown to the relevant audience.

There is no minimum spend on search ads and they’re bought on a variable cost-per-click basis, so you are only charged when someone clicks on your ad. However, the cost per click does vary by industry, competitors and keyword type.

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